24

Oct 2017
Tuesday

00:00:00

HK Standard Time

Corporate History and Profile

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The heritage of the S.E.M. can be traced back to 1987-88, the year the company was established. In these past 3 decades we have become the leading design house for audio consumer electronics.

Our headquarters in Hong Kong are a state-of-the-art facility that houses our R&D and Engineering departments, which includes a Safety & Testing Centre, an Acoustics Laboratory, an Advanced 3D Industrial Design Department and even a fully equipped Graphics and Media Studio to develop all advertising and packaging materials in house.

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From our humble beginnings as a small manufacturer producing personal and portable audio products in the mid 1980's, we have evolved into a full fledged design + engineering and manufacturing company, with 3 plants in Shenzhen + Dongguan in Guangdong, China, and powerful industrial design and engineering capabilities.

This has enabled us to continuously innovate and launch new products every year, many of which have become iconic models in the global retail market.

S.E.M.'s sales activities are all conducted at our headquarters in HK, where we present our exclusive products in one of our 2 state-of-the-art showrooms.

Contact us for a visit to experience the full potential of working with a truly professional and experienced manufacturer + designer.

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Core Business - OEM

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Our core business is the development of great consumer products. Technology that is both useful and great to look at.

70% of our business is based on the OEM model, in which we offer our own exclusive designs to clients under their OWN brand, with customized packaging and cosmetics.

Our OEM clients enjoy the fastest and most economical path to bring our exclusive products to market. And with minimum risk and investment.

The remaining 30% of our revenue comes from sales of our own products, sold through exclusive worldwide distributors, under our OWN unique brands.

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Our Brands

Since our inception, the S.E.M. brands have become symbolic of our signature designs, reliable quality and superior finishing.

Over the years, we have developed 4 independent brands, for different target markets. Each brand has it's own simplicity and elegance, and each one adds strength and incredible impact to the sales potential of our elegant technology products.

All our brands are trademark registered and/or copyrighted worldwide, and have a combined track record of 25% annual year on year growth rate in terms of sales revenue.

Our objective it to maintain an exclusive and high-end boutique essence in each of our brands. Therefore we impose much higher and extremely strict quality requirements to every aspect of merchandise that carry any of our own SEM brands. This includes careful selection of our worldwide dealers and distributors for each of our special brands

Today's landscape is crowded with mediocrity and 'me too' products. And this is where the SEM brands really shine. There are an infinite number of reasons that have made this possible, but really only one that truly matters : SEM's dedication to perfection and precision.

At heart we are an engineering and design company, and our objective is simple: to go beyond our customer's expectations in every way. This is what our brands truly signify.

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